Tech Savvy Realtors – Northern California

Jennifer and I got up early yesterday morning and headed out in a snow storm to attend the first meeting of Coldwell Banker’s “Tech Savvy Realtors” networking group.  The meeting was held in a wonderful restaurant at the Embarcadero in San Francisco called MoMo’s.  The agents in attendance were of various levels of internet competence but all were willing and anxious to learn this new medium.  I am so proud of us, embracing this quantum leap in communicating.  But upon pondering it, we Realtors have always been on the cutting edge of everything.  This is because we have to be in order to be competitive.  We each run our own business and each one of us is looking for a way to distinguish ourselves from the rest of the crowd and looking for a way to excel over the next agent when it comes to marketing our clients’ properties.   It is called survival!

But on this particular day, all of us, Coldwell Banker Agents, came together under the tutiliage and direction of one Kevin Pastel, and began sharing the things that we liked most about the internet and social media and the things that we would really like to know more about.  I say Bravo to us — our clients expect us to stay current with their way of doing things so we must become competent in things like Facebook and Twitter, and we must continue to network by using tools like LinkedIN and Plaxo.

It didn’t hurt that the day was so beautiful in San Francisco.  One of those truly rare days when there is just enough breeze to clear every ounce of smog and fog and present a perfectly clear day — and a perfectly clear view of the city.  

Thank you to all who shared their information.  We look forward to continuing these relationships.

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